Online Privacy Concerns

Study: Online Privacy Concerns Increase

By ANICK JESDANUN
AP Internet Writer

 

NEW YORK (AP) — Privacy concerns stemming from online shopping rose in 2007, a new study finds, as the loss or theft of credit card information and other personal data soared to unprecedented levels.

Sixty-one percent of adult Americans said they were very or extremely concerned about the privacy of personal information when buying online, an increase from 47 percent in 2006. Before last year, that figure had largely been dropping since 2001.

People who do not shop online tend to be more worried, as are newer Internet users, regardless of whether they buy things on the Internet, according to the survey from the University of Southern California’s Center for the Digital Future.

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January Tidbits Newsletter

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Home Page Brainstorming 1/7/08

Media player ideas:

Idea 1 (Paul, can you extract .fla file?)
Idea 2
Idea 3

Idea: repurpose player to highlight benefits of PM Credit

Email capture form

. Click on “free preview” for any of these products. Click here.

Lovely Flash Video Integration

Chris found this promo campaign for Aquafresh. Very cool. Click here.

This campaign for Dell could work well for PM (different people presenting different offers). Click here.

Cool home page elements

1. Check out the the position of nav and it’s rollover effect. Click here.

2. Take a look at nav, flash banner and background image on the sides. Click here.

3.  The flash hort. scroll is a great way to highlight the affilaite offers on the home page. Click here.

4. Similar to HP, Target has a robust drop-down menu. Also, rollover one of the images  and click on “Quick info”. This is a great way to preview a product on the Portal or even mod-sites. Click here.

5. Nice flash banner to highlight different products, categories, or offers. Click here.

6.  I like the layout of elements on this home page. Click here.

Google Experimental Search Adds Personalized Page Ranking

Google has rolled out a new option in its Labs-based experimental search program which allows you to rank and re-order search results. The new experiment is reportedly showing up for select users only, but the help page says that the goal is to allow you to “influence your search experience by adding, moving, and removing search results.”

The new options appear as a series of buttons on the search results page which allow you to star a page, reorder results and even add a URL to a site you think is relevant. Next to each page link there’s an up arrow and an “x” button for ranking and rearranging the results, and any changes you make will be remembered the next time you search those keywords.